When the market is characterized by uncertainty – do you have a plan?

Full-day crisis communication course for Investor Relations officers, CFOs and communication teams in listed companies

Date: September 4, 2025
Time: 09:00–16:00
Location: Stockholm
Language: Swedish
Price: 20,000 SEK excl. VAT
Seats: Limited availability

Are you prepared for the next unexpected event?

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Purpose and Learning Objectives

In a time of high volatility, AI-driven rumours, and market reactions in seconds, reactive communication is no longer enough.
This course will help you:

• Act quickly and credibly when a crisis hits

• Navigate disclosure requirements, confidentiality, and media logic

• Build and maintain trust with investors, analysts, and employees

• Leave with a concrete, trained and tested IR crisis plan

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A Full Day That Makes a Difference

09:00–09:30 Welcome and Self-Assessment
09:30–10:45 What Must We Say – and What Can We Say?
11:00–12:00 Messaging That Builds Trust – IR Rhetoric in Crisis
12:00–12:45 Lunch and Roundtable Discussion
12:45–14:15 Live IR Crisis Simulation
14:30–15:15 Rumours and Real-Time – Social Media in Crisis
15:15–15:45 Internal Communication Under External Pressure
15:45–16:15 Maria’s Action Plan and Safir’s Toolbox
16:15–16:30 Wrap-Up and Follow-Up

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You’ll Leave With:

• Crisis checklist: “10 things to have in place before the next crisis”

• IR-specific crisis plan template

• Maria’s personal action plan

• Insights and real examples from your peers

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Instructor

Maria Källsson, CEO and Senior Advisor, Safir Communication
Maria brings extensive experience in capital markets, crisis communication and financial media. She shares practical insights from real IR situations.

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Important: The course will be held in Swedish.

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Register by email: maria@safircommunication.se
Include: Name, Title, Company, and Billing Address

Seats are limited – early registration is recommended

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